For all of us who hasn’t yet deactivated our Facebook account, here’s one news I guess you’ll love – your FB news feed will start showing less content from brands and media outlets.
The tweak will in effect let you see more stuff from your friends, family and groups.
Facebook CEO Mark Zuckerberg wanted to change what over 2 billion FB users are seeing in their news feed – mostly video and public content (posts from businesses and publishers) that have taken over users’ feeds.
Zuckerberg said that people will start deemphasizing coverage from articles and statements released by brands, over the next coming weeks and months.
The Facebook CEO noted:
I expect the time people spend on Facebook and some measures of engagement will go down. But I also expect the time you do spend onFacebook will be more valuable. And if we do the right thing, I believe that will be good for our community and our business over the long term too.
The outspoken social media mogul also recently issued the following statements:
“We feel aresponsibility to make sure our services aren’t just fun to use, but also good for people’s well-being.”
It will be recalled, the Facebook CEO previously posted some of his New Year’s resolutions, which included:
“The world feels anxious and divided, and Facebook has alot of work to do — whether it’s protecting our community from abuse and hate, defending against interference by nation states, or making sure that time spent on Facebook is time well spent.”
The move can be disheartening to investors and stakeholders. So let’s just wait to see if the company can pull it off without disappointing investors and its other stakeholders.
What do you think of Facebook’s new direction?